Carry one brief from the website to the showroom.
A consistent product summary helps customers avoid explaining the same choices twice.
Sales VisualizerOne idea to discuss with your team
Use the same vocabulary
A finish should have the same name online and in the showroom. Agree on product labels and units so the customer’s summary makes sense to every team.
Keep the latest selections visible
A useful brief contains the product, footprint, finish, roof, and optional extras. Mark revisions clearly and preserve the context behind them.
Define the handover
Decide who receives the enquiry, what they need to review, and how they will contact the customer. The technology should support that agreed process.
One useful question.
Review one product brief. Is the next decision clear to the person who receives it?
Save this note ↓